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Bringing home the bacon

The one constant in our business is that things change.

Take, for example, the President’s Cup, an incentive program we were planning for our long-time client, US Foods. The program, for 500-plus of their highest achievers, was
supposed to travel to Paris, France in October 2016. But due to security concerns, it was repositioned to The Pan Pacific Hotel and Resort in Vancouver, Canada in the spring of the following year.

The new date, we realized, coincided with the company’s Quarterly Scoop, an event for launching new food products. Well then, it makes sense to fold the new Scoop products into the onsite incentive experience.

Easy, right?

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Group of Foresters Employees showing support for Sherrif Street Youth Club, Dublin

And so, we called the sheriff

“It’s ironic that we sit at the edge of Dublin`s financial district, but it took a company from Canada to come all this way to help us.” That was Paul Ryan, Director of the Sheriff Street Youth Club, speaking this past April after 55 volunteers from Toronto-based Foresters Financial rolled up their sleeves to help upgrade the club’s aging facilities.

“For three hours straight they painted the club’s gym, hallways, bathrooms, railings and the boys’ locker room,” recalls Joanne Keating, one of our Program Managers here at Meridican. “In the main activities room the group installed lockable storage shelves to safeguard the art supplies and musical instruments that are used during the evening activities, and they also donated a new microwave and Ikea desks and chairs, and a play kitchen – all of which had to be built.”

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Loblaw's Employees Cheering at theCoureurs Des Bois

Strong and Free

It was one of those picture-perfect August days: warm with a feather-light breeze. The sun was lighting up a large white tent that stood in contrast to the surrounding emerald field. It was a big field, one that our team had scouted out specially for this event. We liked that it was outside Mount Tremblant proper because it was a quiet escape from the hustle and bustle of Quebec’s most popular resort town… although the quiet didn’t last long.

We had planned, after all, as Canadian a team event as you could possibly imagine.

Our client, Loblaw, had asked us to create something unique to celebrate their Canadian roots. The event was to be a positive reminder of the importance of being a homegrown corporation, particularly in light of the growing influx of retailers from beyond our borders.

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