Entries by Stephanie Byron

Hello? Anyone Listening?…

What you may think and what you actually know – are two very different things.
Take incentive travel programs. Some decision-makers think they know what an audience wants and doesn’t want.
Short flights – one hundred percent!
Stopovers – absolutely not!
With all due respect: Do they know this to be true? Or could it be that they’re letting their own personal preferences override their decisions?
Does any of this sound familiar?

Here’s Why Winning a Site Crystal Award Is More Than Glittery Sparkle

The team here at Meridican is proud to announce that we won the 2018 Crystal Award for Excellence in Incentive Travel: Asia Pacific! Of course, we all love basking in the recognition of winning the award, and tossing around a few bragging rights amongst our industry peers. But the real power behind the glittery sparkle of the Society for Incentive Travel Excellence (SITE) Crystal Award, widely considered “the highest honour in our industry,” is the key message it conveys to current and potential clients. 
What’s the message? Simply put: Excellence and experience. That said, it’s not simple at all, as evidenced by SITE’s criteria for the Crystal Award:

It’s a Snap! 15 Sweet Tips To Shoot Travel Photos Like A Pro

Pictures are more than eye candy. They are moments frozen in time. Each a memory like a pearl in a dream catcher. Posted on Facebook and Instagram, they are a window into other peoples’ lives, and a door into our own. Indeed, one well-composed picture can speak a thousand words and incite a million feelings.  
Here at Meridican, we have a passion for photography. Amongst our ranks we have one professional photographer (Rob Seguin) and many amateur shutterbugs. Given that we’ve lived and breathed incentive travel for 30-plus years, it makes sense that that we’ve amassed some awesome images.
We’d like to share with you some of the key takeaways we’ve learned along the way, in the hopes that they will help you add more beautiful pearls to your dream catcher.

Are We There Yet?

If you are a parent, you have likely been asked “are we there yet?” This particular question is usually aimed at the backs of our heads by tiny voices, and the peppering typically starts 10 minutes into a multi-hour drive. The question is repeated with precision at 10-minute intervals and often becomes louder as the anticipation of what awaits at the destination becomes more intense. 
Of course, it would be virtually impossible to answer this pressing question if we weren’t aware of where we were going, or how long it should take to get there… perhaps it would help if we were more specific, and if we provided answers to a few questions in advance, such as:

A Slogan is a Slogan is a Slogan!

Skepticism is a natural and frequent human response to a Statement of Values, Mission Statement or Slogan so we hesitated before adopting our Know More, Care More, Do More tag line several years ago.
The more we thought about it, however, the more it fit! Meridican has always had a goal of constant improvement and thus it made sense that the Know More, Care More and Do More mantra summed up how we move forward every day.
We are active in a field with many great competitors and if we stood on our laurels we’d be passed and left in the dust, but our team wants to continue to lead in our industry and more importantly in the eyes of our clients.
So, each day we strive to Know More, Care More and Do More.
What does that mean to our clients?

But What About Me Pareto?

Italian economist Vilfredo Pareto was studying population and land ownership statistics in 1896 when he came up with the 80/20 rule aka the Pareto principle.
One hundred and one years later, British writer Richard Koch published The 80/20 Principle. The book was a reinterpretation of the Pareto principle and extended the idea that the top 20% in any group is likely to produce 80% of the results.
The book, which has sold more than a million copies and been translated into 35 languages, has been called one of the most important business tomes ever written. For anyone whose job it is to analyze sales results – The 80/20 Principle is a must-read!